EATINGWELL.COM MEDIA KIT
EatingWell 2012 Interactive Editorial Calendar
Each month EatingWell.com delivers the information and inspiration viewers need to make healthy eating a way of life. The Special Online Campaigns we've chosen to promote are proven strategies that drive traffic and page views and include major channel engagement, supported by:
Recipes • Articles & Tips • Editor Blogs • E-mail Newsletters • Videos • Meal Plans
Social Media Promotion on Facebook & Twitter • Giveaways
Social Media Promotion on Facebook & Twitter • Giveaways
|
Month |
Special Online |
High-Traffic Drivers: |
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| JANUARY | EATINGWELL Diet Challenge |
Meal Plans Weight-Loss Blogs 500-Calorie Dinners Weight-Loss Advice, Tools & Tips |
Super Bowl Eats Party Recipes & Menus Snacks Made Healthier Game-Day Eats for a Crowd Slow-Cooker Recipes |
| FEBRUARY | Eat for a Healthier Heart Challenge |
Heart-Healthy Meal Plan 10 Steps to a Healthier Heart Heart-Healthy Recipes Foods for Better Heart Health Low-Cholesterol Recipes Tricks for Lowering Cholesterol |
Valentine's Day Decadent Chocolate Desserts 100-Calorie Chocolate Treats Chocolate's Surprising Health Benefits Valentine's Day Recipes |
| MARCH | Eat a Better Breakfast Challenge |
Kitchen Garden Plans Grow Your Own Salad Greens Easiest Vegetables and Herbs to Grow Garden Advice & How-To |
Spring Recipes Quick Weeknight Dinners Slow-Cooker Recipes Low-Calorie Recipes Weight-Loss Meal Plan Breakfast Recipes |
| APRIL | Green Up Your Kitchen Challenge |
Detox Your Kitchen and Diet Foods to Buy Organic How to Buy Organic Meat, Chicken, Produce and Dairy Organic on a Budget |
Easter Recipes Passover Recipes Mexican Classics Made Healthy Cinco de Mayo Party Menus Earth Day |
| MAY | Go Meatless Challenge |
Foodscaping 101 28-Day Vegetarian Meal Plan Must-Have Meatless Meals Nutrients Every Vegetarian Needs Staples of a Meatless Diet |
Memorial Day Recipes & Party Menus Grilling Recipes & Tips Potluck and Picnic Classics Made Healthier Weight-Loss Meal Plans |
| JUNE | Slim Down for Summer Challenge |
Diet Meal Plans Weight-Loss Blogs Foods for Flatter Abs Weight-Loss Advice, Tools & Tips Diet Secrets for Surviving Summer BBQs |
Grilling Recipes 4th of July Party Menus & Recipes Kid-Friendly Lunch Recipes, Snacks & More Best Summer Recipes |
| JULY | Best of EATINGWELL 10th Anniversary Campaign | Viral Challenge: Take "The EATINGWELL Pledge" Readers' Favorite Recipes & Articles |
Best Summer Recipes Grilling, Foods & Recipes for Glowing, Healthy Skin Summer Hydration 101: Water, Sports Drinks & More Fitness: Easy Ways to Burn 1,000 Calories |
| AUGUST | Better Breakfast Challenge | Healthy Breakfast Meal Plan Grab & Go Breakfasts High-Fiber, Whole-Grain Breakfasts 15-Minute Breakfasts Easy Muffins Breakfasts That Fight Fat 300-Calorie Breakfasts |
Back to School Lunch Ideas, Recipes & Tips Healthy Lunchbox Cookies Dinners Kids Will Actually Like Brain-Boosting Foods Energy Snacks for Kid Athletes |
| SEPTEMBER | Feed Your Family Better for Less Challenge |
Budget-Friendly Meal Plans Quick Family Dinners Casseroles and Slow-Cooker Recipes for $3 or Less Per Serving $1 Superfoods Money-Saving Supermarket Shopping Tricks |
Labor Day Recipes & Menus Packable Lunches Grab & Go Whole-Grain Breakfasts |
| OCTOBER | Clean Eating Challenge |
Clean Up Your Diet Break Your Sugar Habit Curb Your Salt Intake Eating with Food Allergies Gluten-Free Recipes Foods to Buy Organic Ditching Toxins |
Halloween Recipes & Party Menu Fall Soups Slow-Cooker Recipes |
| NOVEMBER | Countdown to Thanksgiving Campaign |
Thanksgiving Makeover: Saving Calories Healthy Thanksgiving Sides & Desserts Classic Thanksgiving Dishes Made Healthy Stay Slim for the Holidays |
Diabetes Awareness Month Meal Plan Diabetic Diet Tips and Advice Diabetes-Friendly Recipes & Desserts |
| DECEMBER | Healthier Holiday Baking Challenge |
Prize-Winning Holiday Cookies Test Kitchen Secrets for Baking Healthier Holiday Cookies Holiday Cakes and Desserts Homemade Cakes, Breads, Quick Breads and Muffins |
Healthy Holiday Sides & Desserts Gifts from the Kitchen Healthy Winter Cocktails & Appetizers Healthy Christmas and Hanukkah Recipes New Year's Resolution: EATINGWELL Diet Challenge |
Subject to change.
Additional details available upon request.